Brownies By Canela

For Brownies By Canela a complete visual identity was designed. A brownie brand focused on sharing a feminine, and modern-vintage feeling.

A cohesive identity integrating recurring visual motifs inspired by traditional bakery awnings, translating the concept into the logo structure, graphic lines, and supporting brand assets. Balanced emotional storytelling with minimalist visual design, helping transform the founders’ family story and product origins into an approachable and aesthetically distinctive brand.